5 Operations Tips for Independent Hotels
Independent hotel operators enjoy many freedoms, but the job also presents unique operations, marketing and ownership challenges, sources said.
“Being independent allows local management to be flexible and attend to individual guest needs and not be restricted by brand standards or procedures,” said David Benton, GM of the Hotel Providence in Rhode Island. “Typical hard-brand corporate protocol on topics such as revenue management, menu offerings and standard room amenities often limit creativity and adaptability to meet guest needs.
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