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How to Increase Mobile Conversions by Using Travel Reviews

2014-08-14

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Before we get into how travel reviews fit in, let’s have a reminder of some key statistics about mobile.


In 2014, approximately 40% of leisure travelers and 35% of business travelers will use mobile search engines to find hotels, and this number will only grow, with 72% of travelers worldwide saying that the ability to book via mobile device is useful.


The rapid move to mobile research and bookings means travelers require easier ways to access content. 


More details at tnooz.com