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培训动态

Marriott International uses global blending to enrich guest experience

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For now, unless teenagers book the majority of your rooms, with 1.23 billion users worldwide Facebook is more relevant than ever for hotels.

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Roberto Goizueta, the late CEO of Coca-Cola, once said, “In real estate, it’s location, location, location. In business it’s differentiate, differentiate, differentiate.”

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Fast Company recently compiled a listing of the 10 most surprising Social Media Statistics. While most of this information isn't super new (or surprising) if you have been in this part of the market segment for a long time like I have, it is still relevent, especially to the group I like to refer to as...

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Responsive design is a must for hotel and brand websites today, and those willing to invest a bit more resources should already be looking at the next best thing—adaptive design, according to experts.

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To help solidify your knowledge on at least the basics of social media, I’m answering some of the most common social media questions asked by hoteliers around the country:

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Research has shown that while 17 percent of people usually spend LESS THAN FOUR SECONDS when looking at a website, those same people are willing to watch a video online for up to 2.7 minutes!

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3 Ways To Humanise Your Social Media Presence and Build Stronger Guest Relationships Online

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To try and help you navigate some social media basics for your hotel marketing strategy, I’m answering some of the most frequently asked hotel social media questions:

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Invest in your direct presence—particularly mobile—and pay distribution partners to help find and acquire only those guests you can’t reach yourself.

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