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培训动态

Building Trust Capital: the new business imperative in the Kinship Economy

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Locals can be a tough crowd when it comes to judging a hotel food-and-beverage outpost.

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The region's occupancy increased 0.5% to 68.6%; ADR was down 3% to $115.67 and RevPAR fell 2.5% to $79.39 year-end 2014.

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Marriott International managed its social media very efficiently. Of the six rankings, Marriott leads in total number of fans on Facebook, however came very close second for followers on Twitter. Hilton Hotels, on the other hand, is the leader in Twitter fans and second in Facebook followers. Marriott was very successful in keeping its fans and followers engaged on both Facebook and Twitter. It also received most number of recommendations on both the platforms. Hilton Hotels was a close second in these categories.

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2015-01-27

How are you measuring social media in 2015? Do you know which metrics to watch?

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In the Hospitality Industry the main goal is guests' ultimate satisfaction.

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Why Customers Abandon Their Online Bookings?

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Research shows that voice reservations are a great way to increase direct bookings in the age of the Online Travel Agent, but most properties fail to handle telephone leads correctly.

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Hotel WiFi Test has released a new report that ranks cities, countries, and world regions by WiFi quality. Two characteristics of hotel WiFi are considered: the quality of the WiFi and whether in-room WiFi is free.

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