培训动态

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培训动态

Online strategies such as SEO, Pay-Per-Click and Social Media can all drive pre-qualified traffic to your website. Potential customers visiting your website are warm leads who have used keywords to do a web search, clicked on your website link from a blog, found your pages via your company profiles and so on – these customers are easier to convert as they have shown an interest in the products and services you are offering.

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Social media is a great tool for us to personalize their experience and make them feel special during their stay,” said Loews spokeswoman Christina VerHeul, who added that the hotel tracked down the birthday of a guest through social media and put a cake in her room.

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2013-11-01

2013-11-01

Here are the most commonly used acronyms in today's marketing landscape.

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What Meeting Planners Really Want in Promotions?

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Is Your Hotel Website Magnetic?

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A recent report has found a direct link between front desk upselling and both positive reviews and guest satisfaction.

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Guest retention is a top priority for hoteliers. Although their hotels aren’t backed by a big brand name, independent hoteliers can use myriad approaches to capture repeat guests.

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2015 is set to be a big year in digital marketing for hotels with an explosion of new and exciting marketing tools in a rapidly changing environment.

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