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3 Ways To Humanise Your Social Media Presence and Build Stronger Guest Relationships Online

2014-03-27

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Social media has broken down the barriers between hotels and their guests, allowing properties of all sizes to engage with their audience in a way that is less corporate, more human and more engaging.


Whatever your platform(s) of choice, succeeding in the social web is all about forging and maintaining human relationships to give great customer service and spread your brand message as far as possible.


If you’re still struggling to let the more human face of your hotel or resort shine through, here are 3 quick, simple tips to get started on today.


People want genuine connections

They don’t want constant sales pitches and barely concealed advertising. It’s sometimes easy to forget it, but each of those profile images represents a real person – a real person that likes to know that they’re important and that their views and queries are being listened to.



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